New communicative manners for Accent and Rizzo

| 16 Okt, 2009 | 0 kommentarer

For this present autumn season, we have developed new communicative manners for our clients Accent and Rizzo, both part of the Venue Retail Group, complete with new typographies, new photographic manners and new tonalities.

For Accent, we have introduced an "editorial" manner, remniscent of the front of the book pages in fashion magazines, designed to provide a firm aid for the accessories chain's customers in trends and styling.

The new maner for Rizzo emphasizes the products, also giving the men's collection, which has been fast growing, a bigger role in the brand's communication. Another purpose with the change is to clearify that Rizzo is also a retail chain selling other selected brands of shoes and accessories, in addition to its own.

Hopefully these new communication manners will contribute to further growth and expansion for both brands.

The model images for the campaigns for both brands are photographed by John Scarisbrick and styled by Kattis Lindoff. The product images are photographed by Jens Mortensen.

New communicative manners for Accent and Rizzo

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